The continued growth of programmatic buying has provided new revenue streams for publishers. As the programmatic landscape evolves and becomes increasingly popular, many new technologies are being developed with a variety of benefits and integrations within existing platforms.
In order to tap into this new ecosystem and thrive, it is essential to be versed in the technology and the methodology to increase your revenue. Wired Carbon provides the specialized skills and expertise our clients need to help bridge the gap with new emerging platforms and existing systems. The clarity our experts provide combined with Google Ad Manager 360 creates opportunities for you to tap into a private marketplace increasing overall revenue and yield.